PIXEL POV
Campaign Development, Narrative, Photography, Experiential
The Mission: Showcase Pixel 9’s AI features including, circle to Search, Magic Editor, Best Take, Magic Erase through disruptive ideas.
The Strategy: Google Pixel captures the Men of the Year Party red carpet, highlighting spontaneous moments that show off the phone’s capabilities in a dedicated gallery on GQ.com. A social video campaign with Jalen Green and Druski, offering a comedic "Getting Ready" take to highlight Pixel’s styling and everyday-use features